Well, Green Build flew right by -- it's like it ended before it even started. There was so much going on and so many things to see, I feel like I barely scratched the surface of all that was happening. Enough has been written about the crowds and disorganization -- mostly true-- there were so many people that even McCormick Place, the largest building in the world apparently with 4.2M square feet, couldn't handle it. Official numbers were over 20K (vs 14K last year), and at times it seemed that everyone was trying to do the same thing at the same time. I wish I had taken more photos (and that I'd had a real camera with me), but here are just a few highlights:
Bill Clinton kicked things off with a call for a carbon standard- a true way of measuring our progress, as well as a successor to the Kyoto Protocol that would hold countries accountable -- "It would be a terrible thing if we got three years down the road and they said ‘you didn’t keep score.’” He also argued that a green economy would create enough jobs and growth to offset any losses from fossil fuel industries such as coal mining and oil refining. In Paul Hawken style, he spoke of "the biggest economic opportunity that our country has had to mobilize and democratize economic opportunity since World War II." He also announced that the William J Clinton Foundation has entered into a partnership with GE Real Estate to "green" all of the company's properties and operations which includes $72B of assets globally. Thanks BDC for taking good notes (they have more good coverage, including a joint finding announced at the show from Autodesk and the AIA that it's consumers / clients who are driving green building, not architects or builders.)
Speaking of Paul Hawken, here's a shot of the monitor at Thursday's (packed) plenary which actually wasn't such a highlight. Kevin and I sat through an hour of "speeches" from Green Build sponsors waiting to hear Paul Hawken, and it
turned out that it was a talk we'd both already heard, based on his new book "Blessed Unrest." It's actually a great talk about the millions of people who are having great/positive and similar conversations around the world in various fragmented groups (and the possibility of coming together), and Hawken is a great speaker. But since we had already heard it and time was precious, we left to check out more of the trade show floor (which was huge-- I only covered a fraction of it).
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Here's one of the entrance to the trade show, and another of American Clay's booth -- their products, and Carol (the owner), are always lots of fun.
Here's May Chiu and one of her work pals from Global Green (great smiles aren't they?). She's holding a card that I gave her from green products comparison shopping engine Green2Green which just launched and which we wrote about earlier in the week. It was
great meeting Whit (who runs green2green) as well as lots of others whom I've previously only met by phone. One of the crazier moments was talking on the phone with friend and advisor Shyam Kannan from RCLCO and trying to find a meeting place. We discovered, I kid you not, that he was sitting down literally 3 feet behind me in the Networking Garden, with another friend of ours Maura McCarthy from Ironwood Equity.
Here are our lunch companions on Wednesday-- Paul Mcrandle from The Green Guide, and Paul Mankiewicz from The Gaia Institute - more great smiles. We had a good time with both of them and were particularly intrigued by some stats and hypotheticals (?) that Paul Mankiewicz had. Get this: if 10% of the 26 square miles of roof tops in NYC used green/living roofs, it could lower temperatures in the city by 2-3 degrees. Here's another: If we used 50% of the waste water in NYC as grey water and evaporated it, it would turn NYC into a tropical rainforest.
Though I don't have any photos of it, Thursday night was a rager at Chicago's Merchandise Mart-- the building itself is quite incredible (the largest LEED building in the world), and there were parties on numerous floors. We went to a nice party that Metropolis Magazine was hosting to kick off this year's NextGen awards and visited our friend and advisor Susan Szenasy and her crew there. Then we met a woman named Geraldina who owns Casa Concept in Houston. What a ball of energy she was-- she must have walked a couple of miles in that building to get stamps from all of the showrooms where there were parties, for a chance to win a free hotel room at next year's Green Build. For her, I think it was just for the challenge and accomplishment.
Next week I'll be in Boston, the site of next year's Green Build, which I can only imagine will be even bigger. I'm not sure where they'll put everyone, but this trend isn't going away any time soon.










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